Overview
SEO (Search Engine Optimization)
Search Engine Optimization (SEO) is the process of enhancing your website’s visibility in search engine results pages (SERPs) to attract more organic (non-paid) traffic. By optimizing various elements of your site, SEO helps improve your search engine ranking, making it easier for potential customers to find you online.
Key Components
Initial Website Audit
- Site Analysis: We start by conducting a thorough audit of your current website to identify strengths, weaknesses, and areas for improvement.
- Competitor Analysis: Analyzing your competitors to understand their strategies and identify opportunities for outperforming them in search rankings.
Keyword Research
- Target Keywords: Identifying relevant keywords and phrases that potential customers are using to search for products or services related to your business.
- Keyword Strategy: Developing a strategic plan to integrate these keywords into your website’s content effectively.
